Content Equal Customers

Content Marketing


happy businessmanIf you are an artist that enjoy writing and sharing original information with others, great news! Your content can help you receive more customers to your website, squeeze page, or blog site! Content marketing is one of the most popular strategies used to retain traffic! The personification of this system is the conviction that you pass on consistent, constant essential information to buyers, and eventually be compensated with their business and immovability.

What To Write About

So what do you write about? Take in consideration what your targeted audience is interested in. How will your content benefit them? For indie artists, fans want to read about your experience in life! They want to know more about you and establish a connective ness that will give them a deeper purpose to purchase your music.  If you keep a journal it can be a great source to grab bits and pieces of your life story. The idea is to be original and authentic so that it keeps your audience engaged and coming back.


Providing them with relevant and desired information rather than your typical sales pitch allows one to view the personal side of you. For instance, Joyce Meyer often tell her experience that as a child she was sexually assaulted over a 100 times by her father. Donnie McClurkin shared how he became a victim of childhood sexual abuse at the hands of his great uncle, and years after by his great uncle’s son.


As a singer songwriter I’m sure you have much you can discuss from many different viewpoints. Dig in deep and let your fans get to know you and how you developed to become the person you are today.


Other ways of creating content includes using key word search. What you would do is choose key words within your niche and do a Google search to see what articles will display. Read a couple of the articles then assimilate the information and retell it in your own words. Be sure not to plagiarize any of the content and use links to site your references.


Sharing Your Content


content equal customersIf you have a blog site, write informative articles on it and share the blog post to social networks such as Digg, Delicious, Stumbleupon, Google Bookmark, etc. Get more exposure by requesting to write your articles on other related blog sites that receive high traffic. Most blog owners will allow you to create a short bio with your website link at the end of every article you create. You can also include a few links within your article to link back to related information on your squeeze page, blog or website. This creates back links which Google use to help measure the popularity of your website, blog, or squeeze page.


At Devine Jamz Gospel Network we assist writers through our Contributing Blog opportunity. Individuals can submit a resume to join our team of volunteers. If you meet the qualifications you will have access to write on our Content Management System (blog) and receive other privileges. Ultimately, we offer you our audience to help you receive more customers that are interested in what you write about and sell.

Be Patient

Occasionally I observe artists take a leap of faith with “do-it-yourself” marketing strategies but do not succeed because they are impatient and do not give it enough time to take effect. If results are not seen right away some artists will give up or deviate from the strategy. It’s pitiful to see folks go through all the efforts following a proven plan then give up because they lack patience. Stay consistent, faithful, fervent creating your content. If you use SEO techniques such as adding labels to articles, entering the search description, use relevant permalinks, include key search words and links in the body of the article, disperse different content on high ranking related websites, add landing page links on images, edit the html image code to include your article key words (Ex. alt=”Easy Guide For Getting Customers”) and you will eventually see results. Sooner or later leads will come your way! There is more you can learn about content marketing, but the basics have always proven to be effective! My theory is this, if you are doing all that you possibly can do to fulfill God’s calling then trust that he will do His part! Leave us a comment or your question in the comment box for further assistance on this topic. By creatively incorporating a related and legitimate comment with your website link you will receive free and easy exposure! As always we pray that you receive God’s devine favor!

Written By Brother Ray
Devine Jamz Gospel Network

Reviewers-Contributors-Guest Bloggers

'Promote The Gospel Through Music', a division of parent company 'Devine Jamz Gospel Network' provides music related content for educational purposes. As a disclosure, you should know that this website contains endorsements for products and services, which means when you click on a link that we recommend, we may receive a commission. Not every link is an affiliate link (one we get paid for), but some are.

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